in the loupe

Brand Standards
June 2017
Eight important reasons to have brand guidelines

There’s a secret that we at Shervin would like to share with you: you do not own your brand. Your business does not own its brand. We understand that it adds value to your business, and it can motivate you and your employees, and provide direction. It may even make acquiring new clients and customers easier.

So if you don’t own it, who does?

We can tell you: everyone does. Your brand is the total sum of everyone’s perception about it. This even includes your logo, advertising methods, reputation and levels of customer service. If all factors ... Read more

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May 2017
Shervin Closed for Victoria Day, Monday May 22

Monday, May 22 Shervin will be off to celebrate Queen Victoria's birthday. We're really hoping there will be cake to go with the balloons! We will be back Tuesday, May 23 cake filled and ready to tackle any of your design projects.

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April 2017
How Do you Brand the Perfect Perogy?

The exact question posed to us by The Vintage Gourmet's owner and head chef, Judi. The Vintage Gourmet's home cooked Ukrainian goodness had expanded from the local farmers' markets to small scale and speciality local food shops and Judi wanted to ensure her visual presence matched her culinary craftmanship. The logo needed to work within existing packaging that had a variety of labelling requirements due to food regulations. Shervin created a logo that reflected the warmth of Judi's home-cooking giving her perogies, cabbage rolls and borsch a presence amongst the other ... Read more

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April 2017
Shervin Closed Good Friday

Shervin will be closed Friday, April 14 in observance of Good Friday. We will be open Monday, April 17 and ready to 'hop to' any of your projects.

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Grimmsfinefoods.com
April 2017
Grimm's - Launches New Website

Grimm's Fine Foods, a trusted family favourite for over 60 years has just launched their newly designed responsive website. Grimm's prides itself on quality and wanted a site that would showcase their products and their quality ingredients.Shervin developed a responsive site which offers a refreshed design, improved search functionality and is optimized for today's browsers and mobile devices. The site contains enhanced product information and a full library of tasty, healthy recipes so be sure to check it out. ... Read more

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February 2017
Brian Lamb - Launches New Website

Brian Lamb Marketing & Associates is a long standing real estate services group in the Tri-Cities. Brian's team of real estate advisors are professional, experienced and the goal of the newly developed site was to match that level of experience and professionalism. With the user experience in mind, Shervin went to work creating the new site. The newly developed site offers quick and easy access to listings, real estate news and is fully responsive.  Whether you are at home, or on the road looking for a home, the responsive site is developed to be compatible with today's ... Read more

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February 2017
BC Family Day - Shervin Closed

Shervin will be closed Monday, February 13th for BC Family Day. We will re-open February 14th right in time to receive Valentine's Chocolate!

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Thank You
December 2016
Thank You

As we head into another year we want to take this opportunity to thank all of our clients. You make what we do a pleasure and we appreciate you partnering with Shervin for all your design needs. We are looking forward to amazing things in 2017!

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Remembrance Day
November 2016
Remembrance Day

With great respect, Shervin will be closed Friday, November 11, 2016, to reflect on the sacrifices so many have made and continue to make for our freedom. Our office will return to regular hours on Monday, November 14.

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Eddies Catalogue Cover
October 2016
Eddie's Hang-Up Display 2017 Catalogue

Eddie's Hang-Up Display is one of Shervin's longest term clients, a partnership we take great pride in. An amazing family based business with a fabulous team to work with. Anything and everything you can think of for the retail store can be found at Eddie's. We just finished their annual catalogue - Eddie's 2017. If you aren't on their mail list, be sure to get signed up. The treasures found at Eddie's are awesome!

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